Olympic "I'm a diver not a swimmer" Tom Daley has been drumming up a social media storm since April 1 after asking his followers to design his new cover photo.
If you've ever been on Twitter before, you can probably tell where this is going.
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People got punny...
And dredged up an old joke about Daley's big frying pan:
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Obviously this happened:
And this one.
People pointed out the sadness in his eyes:
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And rolled out the usual evergreen memes that just work everytime.
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We like the imagination in these ones, too:
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But this one is surely the winner.