Annie Ashdown is dubbed by the press as ‘The Confidence Expert’. For the past 10 years Annie has been teaching Celebrities, Lawyers, Bankers, CEO’s, Entrepreneurs, Business owners, and Corporate employees the way to gain that all importance self confidence and self - belief. .
Her debut book ‘Doormat Nor Diva Be’ was launched Sept 2011 and Annie’s second book ‘The Confidence Factor’ was launched Sept 18 2013. Annie’s engaging personality and real life experiences have made her popular with the media and she is a regular guest expert on TV having co host 13 episodes of an ITV1 series and appearing as Resident coach on Sky1’s Bump and Grind and was a judge in 2009 on Britain’s Next Top Coach. Annie is a regular guest on BBC radio as well as being featured in and contributing regularly to magazines.
It was after working through her own difficulties that Annie recognized the tangible benefits that coaching can bring to so many parts of our lives. Following a successful career in film and TV between Los Angeles, New York and London, Annie hit rock bottom sparking a journey of self- discovery, and decided to change career direction in order to help others maximize their potential. Her tough love’ approach is practical and down to earth, tempered with a dose of humor and more often than not related to her own life experiences.
In addition to her 1-1 client sessions, Annie has been called upon to design and deliver seminars and workshops for organizations including:
Nokia, Vertu, Yahoo, Chelsea Football Club, Business Link, AMEX, Orange, Royal Borough of Kensington and Chelsea, and DWP. In 2010 Annie was the first to introduce a team of 50 coaches nationwide to Job Centre Plus, helping motivate and inspire professional executives back to work. Annie is a regular on the speaker’s circuit, and was key speaker at the prestigious Everywoman’s 12th annual conference at The Connaught for 500 female entrepreneurs sponsored by Nat West and Marie Claire magazine.
Annie is fully insured and a member of British Institute of Hypnotherapy, Association for Professional Hypnosis and Psychotherapists, NHS Directory, CHCH, GHR, Register for Evidence Based Hypnotherapy and Psychotherapy, Association Of Meridian Energy Therapists, and Complimentary Medical Association.
What people say
“Anybody can call themselves a “life coach” but it takes somebody unique like Annie to actually put the theory into practice and help people help themselves” Jeremy Kyle
Annie Ashdown is at the credible end of coaching, her talent for engaging with people allowing her warmth and integrity to create a rapport is second to none. She is respected and gorgeous on the inside and out. I cannot recommend Annie highly enough. She is the without a doubt, the very best. Jessica Huie, Adviser to Prime Minister - Enterprise Britain. Working under the wing of Simon Cowell 2001-2009.
“Thank you Annie, you are an absolutely brilliant coach” Meg Matthews.
“Annie has a practical, down to earth approach” Mica Paris
“All of us have a story to tell and the way Annie Ashdown artfully weaves hers with others together with her skills as a coach helps to motivate so many others” Annie Ashdown is at the credible end of coaching, her talent for engaging with people allowing her warmth and integrity to create a rapport is second to none. She is respected and gorgeous on the inside and out. I cannot recommend Annie highly enough. She is the without a doubt, the very best. Jessica Huie, Adviser to Prime Minister - Enterprise Britain. Worked under the wing of Simon Cowell 2001-2009.
- Lynne Franks, PR Guru.
“Annie is one of the best and if you seriously want to make changes, and take your life to the next level, Annie is the person to go to” Gary Quinn, Hollywood Coach to the stars.