87% of girls aged 11-21 believe that they are judged more on their looks than their ability. It's an unbelievable figure - but you can see why girls think this way. The belief that they don't look good enough and that they are judged most on how good they look is preventing girls from putting their hands up and saying 'I can do anything I want to do'
We see it every single day of our lives, size 0 models, perfect skinned 6ft men and how to look fashionable enough to be on the pages of Elle.
The evidence is clear. Low body confidence is a significant public health and social issue requiring our attention. The classroom provides an excellent opportunity to promote healthy body image. It's where we can reach most teenagers and enlist the help of their teachers, who are well placed to support them when armed with the right body confidence tools and training.
My son found a lump in my breast when he was just three years old. He kept coming to me and putting his head on my right breast and stroking it. I kept thinking, 'What are you doing?' I had a look at my breast, thinking maybe it was something pre-menstrual. I was fit and healthy with no history of breast cancer. I was floored when I was given a breast cancer diagnosis.
I struggled for years, losing and gaining weight, and then losing self respect and gaining a hatred towards myself. Taping my body with duct tape and later tearing my skin pulling it off. Even making myself sick after meals, I know it was wrong but I wanted that awesome body!
Women come in all shapes and sizes. None is more 'womanly' than any other, and this is particularly true of our breasts - yet breast augmentation (enlargement or implants), is one of the most popular surgical procedures requested by women today.
Apparently, we see 1500 advertisements a day featuring people whose body shape in no way represents our own. This make us feel inferior. On a daily basis, we think we're failing to look as we should. And this does not make us feel good. It's not a trivial issue. If we feel bad about how we look, we make bad choices about our health; we are more likely to be depressed.
'Throw up your hands if you love a big booty' JLo is singing and Iggy Azalea my fave Ozzie Fauxmerican is joining her. Writhing around in their knickers, they are proudly displaying their butt cheeks to the world. I don't know when we became so obsessed with bums, but I can honestly say, it has changed my life.
A short one this week and more of a heads-up to look out for my new favourite, ad. From the clearly very lovely, people at Dove.
Does Germaine know what Kate eats? No. Would she criticise William's weight in the same way? Probably not. Unfortunately, Germaine's "too thin" comment has overshadowed the thought-provoking points she makes in the Newsweek article, where she discusses Kate's complex role as a woman, mother and wife within the Royal Family.
An eating disorder not only manifests itself physically, but also psychologically. It is an extremely complex mental illness that often takes many years of both physical and psychological treatment, in order to recover.
There are many positives about living in Asia, but for me, one of the biggest negatives as a mother is the obsession with being 'slim'. Oh, how I hate that word, and the mindset of chasing useless and dangerous physical ideals.
Now it is time for me to pick up the mantle of unconditional love for my children and demonstrate that worth is not bound by physical perfection or the whim of others.
Instead of focussing on something that is never going to change why not realise that the majority of working models in the UK are healthy, happy people who probably work out less and eat worse than most of us.
The word fat only has a negative association to it if you allow it to. If you call someone fat as an insult, that says more about you as a person than it does anything else. I believe that we need to tell people when we hear this kind of unconscious fat shaming, whether the comment is coming from a place of malice or genuinely wanting to be nice.
Emma's set out the direction we need to head in, but in order to genuinely permeate our society's consciousness on the gender issue for good, we need to re-tune our media's frame of reference. Just think how many girls came to know of Emma's addressing the UN via an article dominated by images of her outfit...