For many guests the happy occasions of spending one afternoon per month having tea with a group of older guests and volunteers, are the only cross on the calendar. Contact the Elderly would like to draw public attention to what complete isolation feels like and what people can do to help solve the problem.
Reading and hearing reports in the media each day, it is impossible to deny that there is increased awareness of the issue of loneliness and isolation in older people in the UK. Since I founded the charity 49 years ago, Contact the Elderly has been actively involved in combating loneliness, providing over a million face-to-face friendship links via our monthly tea parties
The sad reality is that digital isolation affects many more than 7 million adults. Two years ago, if you asked my mum (who is in her 70s) if she was online, she would have answered yes - because she had a computer and she'd used the internet. But I can assure you she wasn't because, at that time, she needed me to sit beside her just to make a Skype call.
Just as it is cruel to deprive the elderly of food or medication, it is cruel to accept the current state of social isolation. We could ask why these lonely people's families are not more involved or go down the Chinese government route of 'forcing' people to visit their elderly parents but the reality is that people are naturally occupied with making a living and raising their own young.