When it comes to the core concept of launching, nurturing and mentoring new brands, that's when the new concept really reveals its new, winning formula. With the tag 'Fashion For A Sustainable Future', it is clear the mission for the new 'Estethica: Emerging Talents' is to forge a new and stronger generation of sustainable forces.
Fashion and feminism - they're like two people who only hang out together because they have a mutual friend. It's awkward, it's prickly - neither wants to be left alone together. In some ways this discomfort is understandable - the fashion industry, at times, seems to do its best to isolate its target demographic.
Every time a tragic accident like Rana Plaza in Bangladesh, where over 1,000 workers died in the garment factory, happens, our hearts sank. It sank because it could, and should, have been prevented. However, in the current clima with shrinking wages and stratospheric rent and energy bills, Can we afford ethical fashion?
Lingering in a sartorial Shangri-La, all manner of fashionistas are paraded before you, making the queueing not the total ball of the foot ache that one would expect, but actually a wholly entertaining experience. So, here I offer my breakdown of the types of people to expect to encounter at London Fashion Week.
Now that the Fashion Week fuss has mostly calmed down, and those pressing show reports are all but finished, it is time to relax, rejuvenate and revitalise. Though you may not have all the time in the world to spend on number one, an assortment of luxurious London spas are offering a little serenity in the city.
Up until last season the London based brand - founded by Levi Palmer and Matthew Harding and named "one to watch" by a multitude of media - only did shirts. This season, the duo have decided to expand their shirt-based label into one with full collections - trousers, skirts, shorts and jackets included.
That new berry coloured jumper and leather bomber jacket you've just bought, didn't end up on the high street by accident. Both trends were planned out by trend forecasters years ago and wowed on the catwalks back at the start of this year. So, with that in mind, here's a sneak peek at what you'll be wearing next spring.