How did a high tech startup, headquartered in Scotland's historic capital, become the global travel gateway it is today? And how does it maintain that startup culture, seemingly so crucial to its success, now that it is much more than a dream etched on a beer mat?
I always feel as though every dating app is exactly the same. You look at someone's photo and where they live, you "swipe", "like" or "heart" them and hope they reciprocate. So when I stumbled across Whiplr, it at least sounded a little bit different than the "norm".
Civil engineering and construction doesn't need to be the preserve of men. I am a woman. A woman who has worked in design offices, in different countries, with universities, and out on construction sites: I am at a complete loss as to why construction would not suit women.
I really believe the inherent optimism of Americans is a major reason behind their cultural and business successes. Europe certainly has enough smart and talented people, but from my 10 years+ of being around creative people and three years in the startup world, I see many similarities and faults in the two groups.
These people are sophisticated in their approach with details, links, info etc. and you simply have to follow their guidelines. It was with baited breath that I decided the only way forward was to pay them - much to my disgust. Within ten minutes of them receiving the payment I received the key to decrypt my files.
In an increasingly sanitised and digitalised age, the interaction of trainer and animal in the sawdust circle provides something real and raw that no other form of entertainment can offer. Rather than demeaning animals, it impresses all ages with their skill and intelligence, and enhances our relationship with nature.
Now, don't get me wrong; it's perfectly natural that broadband, TV and phone providers would want to keep you - you are after all their primary resource. But shouldn't customer retention be a natural by-product of great service and happy users?
We have moved on from just calling this process "corporate blogging." Now we are referring to the process of publishing corporate information, which is not specifically advertising, as content marketing.
It is likely to be some time before fully automated cars are taking over our streets, but the technologies that will underpin this future are becoming increasingly common. Driverless features, such as automated parking and speed sensors, have been introduced into modern cars and proven to be very popular amongst many city drivers.
Peer-to-peer lending is now ten years old, with the first ever peer-to-peer finance platform Zopa, celebrating a decade in business this month. That decade has seen a dramatic change in the banking landscape.
These changes look set to turn traditional teaching methods on their head, as in many ICT classrooms, there are likely to be students who know more than their teacher about the subject. The upshot of this could be a move to a more collaborative style of teaching, where rather than instructing, teachers seek to bring out creativity and invention in their students.
I copied the URL into an email and sent it to her. In doing so, I was committing a 'dark social' act. But what does this simple action mean for marketing on the web, and more importantly how on earth do we track it?
Today marks the 322nd birthday of British inventor, John Harrison. For centuries now Harrison's story has captured the public's imagination: the working class joiner and watchmaker who won against the Goliath might of the astrological community.
Every time I saw a baby photo or cute kids photo/video it hurt my heart. I found myself involuntarily comparing my life to the person's life - especially the mother - and for a moment I just felt bad about the path my life has taken.
Do you know why most startups fail in the first year? Because it usually takes longer than a year to build real traction and create a successful business, something many entrepreneurs totally underestimate.
High-street shops need to compete online more effectively, as retailers are losing £12 billion in sales a year simply because they do not have suitable websites. So what is the solution to this problem? This report proposes not one, but four.
The meteoric rise of mobile devices has transformed the behaviour of consumers everywhere, and marketers are now living in a world where almost every individual is interacting with them digitally across multiple devices.
Why read about a product? Why not actually touch and feel it? The user experience is about to enter the next frontier. Consumers will expect a far greater 'experience', and that will require the business community to consider how best to use VR.