Luisa Zissman's occasional allergy to clothes has raised that eyebrow of Lord Sugar's aide Nick Hewer, who reckons the former 'Apprentice' star may regret flashing the flesh.
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In an interview with the Radio Times, the 'Countdown' host talks about Luisa's decision to pose half-naked for lads' mags as he gave his halfway verdict on this year's series.
“Take Luisa Zissman from last year, for example," he said. "She’s actually a bright girl but decided to take her clothes off at the drop of a hat, and that may be something she’ll come to regret."
And Nick doesn't too impressed with Katie Hopkins either, who also first found fame on 'The Apprentice'.
"Katie Hopkins has carved out a niche as a rent-a-right-wing-gob in the hope that by being nasty to everybody she’ll find enduring fame," he said. "But who am I to judge? I hope they’re very happy.”
Luisa has stripped for several photoshoots in Zoo magazine
Explaining his position he added: “All of the candidates apply to be on the show for the right reasons – they want to work with Lord Sugar and start a business.
“But sometimes they get a little flattered by having cameras stuck in their faces, and then the thing airs, and they’re walking down the street and cabbies are recognising them and then some agent gets onto them, thinking they can make a few quid, and before you know it, they think they’re Gina Lollobrigida!"
Lord Alan Sugar
Lord Sugar has also blasted both Luisa and Katie in the press, claiming to be seriously unimpressed with their antics since finding fame via the programme.
“They’d go to the opening of an envelope if they got an invitation," he said.
"They have their Andy Warhol moment, thinking it’s going to make them famous, but very few have actually succeeded.
"Before long they’re of no interest to anybody.”
And last month, fired 'Apprentice' candidate Sarah Dales accused Luisa of being a hypocrite after she claimed many of this year’s candidates are on the show simply to become famous.
“Isn’t that exactly what she did?” says Sarah to HuffPostUK. “What a hypocrite.”