Jeroen Tas is Chief Innovation &Strategy Officer and member of the Executive Committee at Royal Philips. He has more than 30 years of global experience as an entrepreneur and executive in the healthcare, information technology and financial services industries. Jeroen is responsible for the company’s strategy, research & development, design, medical affairs, sustainability, platforms and emerging businesses. As Chief Innovations & Strategy Officer he plays a central role in the transition of Philips to a customer-centric digital solutions company. He will leverage emerging technologies such as artificial intelligence, robotics and the Internet of Things to reinforce the company’s health propositions aimed at supporting consumers, care professionals and health systems with personalized connected health solutions. Jeroen’s stance is echoed in Philips’ commitment to touch the lives of billions and improve better health outcomes at lower cost: from healthy living and prevention to diagnosis, treatment and home care. Earlier in his career Jeroen was co-founder of the IT company Mphasis and served as President, COO and Vice Chairman. He ran the Technology Lab at Citigroup and launched Internet banking in the mid-nineties.