Contributor

Peter Knapp

Chief Creative Officer of branding consultancy Landor

Peter Knapp works closely with the global executive team to establish Landor’s creative vision. Specializing in integrated branding, he works to merge graphic, 3-D, digital, and engagement platforms to create total customer environments. During more than 20 years with Landor he has accumulated a broad range of industry experience and is widely known for his unparalleled expertise in airline branding. He is a regular contributor on brand topics to national and trade publications and has contributed to various books and broadcasts on branding. He is often a judge at international awards such as Cannes Lions, D&AD, and Design Week. Peter is a proud Londoner, a long-suffering West Ham United supporter, and a real design geek.

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