What I'm proposing is a spectacle of brutal combat that pits creative types against each other for the entertainment of a baying global audience and the profit of greed-crazed corporate sponsors. Think of it as The Hunger Games with the difference that what these contestants are hungry for is blueberry muffins, skinny lattes, new Apple products and high-end gift baskets.
This summer all eyes will be on London as it hosts the world's biggest sporting event. So far media debate has focused on whether the government is prepared in terms of transport and security but there is another vital element of infrastructure that is not being considered: the risk to residents and businesses of large scale flooding.
London's streets have been decorated in a patriotic fury of Union Jacks as Jubilee fever sweeps the capital, and Britain prepares to host the Olympics...
The Future Flames idea is sick... and something that I feel really strongly about. It takes young kids from different parts of the country that are really doing great things for their area - these kids are pushing positivity despite the issues or problems that life has thrown at them. These kids have used their passions to inspire others and having met some of them - its pretty humbling. They have all done amazing things and it just really drills down to what it's all about. These youngsters are our heroes of tomorrow and I feel very lucky to be involved with such a thing.