Mobile Advertising

We already know that our smartphones can give away a frankly scary amount of information about ourselves but researchers
Pepsi faced intense backlash last week after the company debuted an advertisement featuring Kendall Jenner wading through
It's not just your PIN, passwords too.
So here’s some worrying news: Hackers can actually find out your PIN and passwords just by analysing the way you tilt a phone
This is clearly problematic for a lot of reasons, but as The Root pointed out, even more “absolutely horrific when you think
While Dark Social represents a major challenge for marketers looking to better measure and understand the different elements of their marketing, it also represents an opportunity for brands innovating in the space.
The company needs to start making money, and fast.
As we mentioned earlier in the year, Twitter is somewhat caught between a rock and a hard place. On the one hand it’s a service
Brands usually think that in January and February we're hitting the gym, avoiding the pub and eating more healthily. However, although we all want to keep up these good behaviours at the start of the year, is that really happening?