Explaining the decline of high-street retail as a channel for games distribution isn't as simple as saying "well, gaming is going digital" and waving at "the cloud" (a gesture that is "post-peak", in terms of its credibility as an explanator).
You'd be forgiven, looking at this holiday season's blockbuster line-up, that the video games industry is suffering from the worst kind of content-churn.
The Amazon UK digital video game download store will be launching in October and Amazon hopes it will compete with the major players in this market, such as Steam.