While the new jewellery industry is continuing to churn out more pieces than ever, with sales forecast to increase 5-6% each year (McKinsey, 2014), it is time to rethink, reduce and recycle. We can all reduce our demand, and the environmental impact that goes with it by extending the life cycle of preowned pieces.
The raw materials used to make some of our most precious possessions are too often shrouded in secrecy. Gold, silver and precious gemstones can have a very murky past (think 'Blood Diamonds' and slave-labour mines), which is why provenance is all the more important here than in any other areas of the luxury goods market.
I work best when I can collaborate with artists and smaller groups of people as my mentality is far more family-orientated than corporate. Working with friends and people that I know and love is really rewarding. Having that familiarity is really important because it brings the whole brand together.