You claim this Quality Assurance measure will ensure the "highest standards" are reached by pet shops but you do not appear to recognise that these ought to apply to the entire supply chain rather than just the sale premises - which rarely provide for the young puppy's emotional and developmental needs.
No other disease strikes as much fear deep within our hearts as cancer. We panic and start searching the Internet for something that can save our dog. There is a lot of information out there, some websites even offering miracle supplements and cures for cancer. Please remember that promises that seem too good to be true very often are.