The thing is, I don't care about your cat. I don't find it cute. I don't find other stuff about cats cute either. I don't really want to know what you've had for dinner either. I also don't want to know that you miss your poor old Mum and I really don't want to know about the fact that you've got a sore throat.
Way before Facebook took over, before Whatsapp and Twitter updates and global news every second, there was, once upon a time, MySpace. I was an avid member of it around 2007, as most musicians were at the time. I posted some music of my own on my profile page and one day I got a call from NYC, from a person who said he represented a well known music producer.