Jeremy Corbyn's Christmas card has divided thousands of social media users, moving some to herald it as a piece of artistic ingenuity, others 'Mao's Little Red Book turned into a Christmas card'.
The greetings card, which features a bicycle and red telephone box carpeted under a layer of snow, was released on Monday afternoon and sent to politicians and journalists across the UK.
Corbyn's 2015 Christmas card
Often, heart-warming photos of political leaders with their families adorn the festive piece of post, Corbyn's predecessor Ed Miliband once having opted for a picture of his wife Justine and their two children.
But the somewhat more stark choice of imagery and colours chosen by Labour's new leader left many people confused.
Some mocked up their own versions...
...while others engaged in more light-hearted teasing.
Leaving only one person - an unlikely backer, given his long-standing criticism of the Islington MP - banging the drum for Corbyn.
But one person pointed out it could have been worse...
The original picture featured on the front of Corbyn's card actually dates back to 2009, and was taken by a stock image photographer outside Queensway Underground station.
David Cameron released his annual Christmas card on Friday last week of him and wife Samantha posed outside Number 10 Downing Street.