Contributor

John Coll

Director at Ipsos MORI

John Coll is a market research expert with 20+ years of experience covering both the agency and client sides of the business. As a veteran of the industry, he has worked across the full spectrum of categories in consumer packaged goods and has a proven expertise in the field of shopper research. John currently serves as the Head of CPG and Retail and Shopper at Ipsos MORI, where he helps leading manufacturers and retailers to build stronger brands and grow their businesses.

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