On International Women's Day, Garnier UK released an advert on Instagram of six women with the caption "We are strong, We are ambitious, We are awesome (and into double denim), We are women". All six women in the advert are white.
Mention 'patient clothing' and the images that spring to mind are unisex, one-size-fits-all gowns with a reputation for revealing body parts we'd rather not have on display. Undignified. Uncomfortable. Unattractive. And, we assume, unavoidable.
I look in the mirror and stare at the parts of my body that don't match what I feel the ideal body looks like. I hope that when the zip is done up, suddenly I'll be transformed into one of the women I see in fashion adverts or on Instagram. Obviously, I'm disappointed. I pull and pinch the bits of skin that form rolls over waistbands, and that's when the tears start.
While there's nothing wrong with being naturally slim and tall, it's not representative of what our society looks like, leading to greater anxiety and fear among people of not being able to live up to what's considered beautiful.
I like who I am. I am my mother's daughter and I see flashes of her every time I look at my photographs. Yes I have inherited a wobble of the upper arm but I'm also blessed with strong, poker straight, natural coloured hair; trouble free skin and good teeth. I've learned that good posture, the art of bothering and wearing the right colours transform me. Some would say these are tricks of the eye - I would agree.
Disabled people enjoy clothes as much as any other human being. Disabled people are fashionable too. From a pair of high shoes, a tight fitted dress, a pop of bright coloured lipstick - to a designer handbag - fashion and beauty makes us feel good. When you feel good, you look good. Confidence is everything and we could all do with an extra boost of confidence. Fashion and beauty really is for every BODY.
Disabled people often face a lack of representation in media, art and culture, despite the fact that there are over 11million people with disabilities or long term illnesses in the UK alone. This is something that we all have the power to change.
Growing up, I never saw anyone like me on the catwalk, so I constantly had to rely on average sized models - women with tiny waists and endlessly long legs walking up and down the glamourous runways.
It is truly about time that today's society included all females of any age and any size. What a fantastic message to send to young girls that it's fine to be curvy, it's acceptable to have a rolly tummy and it's amazing to have grey hair. Love your self, Believe in your self, we are all unique.
Early on in building our first brand we developed a philosophy that went "Red or Dead would be the world's first affordable designer label for people that grew up not knowing what design was and if they did couldn't have afforded it anyway" Admittedly this was a bit of a mouthful and ultimately we shortened it to "The first affordable designer label".
I was beginning to feel that way with this faux leather skirt. I live in a small Welsh countryside town where the majority wear jeans each day and that is very much the norm and generally the done thing.
But what exactly is so bad about men who want to count their macros and pluck their eyebrows? If British men are now entering an epidemic of self-care and wellness then surely this can only be positive? If fitness is acceptable for men, then why not skincare?
There's very little advice out there that speaks directly to women of my age. And when you do stumble across a blog or magazine that's supposedly aimed at you, they can be quite patronising - suggesting ranges that have been designed with the more mature lady in mind.
Gucci, GUESS, Zara - what do they all have in common? They all recently launched their own gender-neutral clothing brands. But it isn't just a mere fashion statement - gender-free clothing works in harmony with our own individual lifestyles. As the CEO of GFW Clothing, making sure things are inclusive for everyone is at the very core of my work, values and ethics.
Now, since having my first child when I was 18, I feel as though as soon as I gave birth there was an instant pressure to be a completely different person. Don't get me wrong, I felt different, my outlook on life totally changed and I had a whole host of new emotions and feelings that I hadn't experienced before.
I was lucky enough to run into Louise Varns a couple of weeks ago. I've been a fan for a while. As someone who's always struggled with being larger, I watch the plus size models in awe. I think I'm brave if I dare to show a bit of leg above the ankle or a hint of cleavage, and yet, there they are strutting their stuff, seemingly without a care in the world. No apparent body image issues; not worrying what others think.