Deputy Executive Director, Fundraising at UNICEF UK
Catherine Cottrell joined UNICEF UK as Deputy Executive Director, Fundraising in
November 2012 where she is responsible for £80m+ voluntary income. Prior to this
she was Group Head of Fundraising at the RSPCA from 2008 to 2012, where she led
the creation and implementation of a new fundraising strategy bringing high growth in
income from individuals and high value partnerships.
She joined the RSPCA following a long career in sales and marketing which began in
1994 with Haymarket Publishing after studying History at the University of Aberdeen
and marketing as a postgraduate at the University of Strathclyde.
She later exhibited an interest in the not-for-profit sector working at Imperial Cancer
Research Fund and then later as Marketing Director at King's College London
leading the University’s national and international marketing activities.