1 in 3 women experience incontinence and "adult nappy rash" isn't helping, as we learn in our latest podcast.
The giant balloon was created to end stigma around incontinence – now campaigners want organisers to #LetFannyFly.
It turns out that 7 million women in the UK suffer from a weakened pelvic floor after having children. In other words, we pee our pants.
I can honestly say that I've lost count of the number of times I have changed my son Brody's nappy in our car boot. Trying to shield him from passers-by, some of whom almost tut at the fact that I'm doing it. Like I want to be doing it.
Pretty Clever Pants began as a casual chat between my daughters and I about their worries around staying overnight with friends when their period was due. I remember feeling exactly the same as a young girl, and couldn't believe a quarter of a century later we had not come up with a solution to such a common problem.
‘Loose Women’ panellist Nadia Sawalha has opened up about her problems with incontinence, admitting it caused her to once
As far as I can tell, the best thing I can do is go into labour with an open mind, be adaptable, and push safe in the knowledge that if it does all go horribly wrong, my vagina won't have to resemble a car crash for life.
Some women report being been unable to walk, work or have sex due to complications from surgery.