'Bulimic' spenders -purchase only to rush back to the shops, guilt-stricken to return what they've bought, once they realise they can't afford it or that it's not actually going to give them the lifestyle they want. Although their 'reverse shopping' habit keeps their finances under control they expose themselves to high stress levels and feelings of self-loathing.
Today's shoppers are seeking a unique experience and by combining their local high street with popular shopping channels like mobile, we can continue to build support for independent retailers. That way they can not only lead the high street recovery, but succeed so that their retail sales are completely unquestionable.
Being in a wheelchair means I'm lower down and people tend not to see me. Therefore it's a matter of waiting ages for people to move, or me turning into the Terminator. Whilst most shops are more accessible on entry, it's like a Monaco race track inside. I'm breathing in through every clothes stand, hoping it avoids a wheel from knocking naked mannequins on my head.
My name is Furquan and I'm a shopaholic. Before you read any further. This is not a rom com. Isla Fisher did not run into my arms with my online order of the latest High Street fashions. Instead I'm sat alone surrounded by my sale purchases listening to a Spotify playlist that promises me that my mood will be lifted... any... moment... now.
Retail industry's worst kept secret is that promotional planning doesn't start with clear business objectives and robust strategy on how to get there based on piles and piles of shopper insight. Because everyone is "very busy" it is usually as sophisticated as 'let's do what we did last year and throw in some more deals in order to hit our like-for-likes'.
The Chancellor's Autumn Statement recently announced that increases in business rates will be capped at 2% in England, instead of being linked to inflation. Business rates were set to rise by 3.2% in 2014, based on September's Retail Prices Index measure of inflation but as a result of the cap businesses are expected to save up to £3,375.