Whatever you think about the current state of the plus size fashion market, no one can deny that we have come along way. I remember when SLiNK began just five years ago I could count the number of plus size brands I knew on both hands and the idea that the likes of River Island and Boohoo would've launched trend focussed plus size lines a mere and lofty dream.
The checkouts are busy. No, they are overwhelmed. So despite having a full trolly we go for the self service check outs. In the style of a Hannah Barberra cartoon, where a mini devil sits on one of the character's shoulders while a mini angel sits on the other, voices debate in my head as I make this choice.