In today's world, being relevant requires strategic thinking.
'Hotels are a part of our cultural narrative that speaks of travel, exploring and living.'
'For brand activation to work effectively, it must be part of a larger marketing strategy with efficient planning.'
'Companies need to engage with their users where they are, rather than forcing them onto an app.'
"A time-sensitive campaign such as Mother's Day or Black Friday requires that all the processes must be aligned to cope with a surge in interest."
Diddy makes marketing and dominance look like a breeze.
PepsiCo’s CEO said men enjoy licking Dorito dust off their fingers with “great glee,” but women don’t. Oh, and that women “don’t like to crunch too loudly in public.”
Every looked at something online and then seen an ad about it?
Is this really worth the convenience?
2018 has had a concerning start, with various problematic racist incidents taking place around the world.