There are changes afoot that all of us in communications need to confront. So do those who report on our sector. The biggest change of all is the need to stop thinking of competition between television and online, or between above the line and below. We should think instead about collaboration, cooperation and integration, and the significant results that we can achieve together.
It's vitally important to give young students a chance, but equally let's give them the tools to try to succeed. Give them the opportunity coupled with business education and real life experience and they will absolutely show just how clever they really are. Effective mentoring can be the key to unlocking this potential.