Two weeks ago today, Google marked the opening of the Sochi Winter Olympics by making its global homepage Doodle a rainbow flag for lesbian, gay, bisexual and transgender equality.
Mistresses will never bear the official 'missus', status, but it's not because the husbands won't let them. It's because they simply don't want it!
On a smaller scale in day-to-day living, such confusion dictates what happens in classrooms, the workplace, on social media, in life. Psychologists call this 'pluralistic ignorance'.
As soon as we headed towards Beaulieu, my mood changed. A quick check on things to do in the area hits up a visit to the National Motor Museum. As an episode of Top Gear and a bottle of Merlot was my first date (true fact), I reckon I'm onto a winner already.
Love has well and truly been in the air this week and the Food Tube family have been pouring their hearts into some Valentine's Day videos. It's been quite the love in. The channel welcomed YouTube legend Jim Chapman into the warm embrace of Jamie's kitchen with hilarious results.
It's ludicrous that otherwise sane, rational people can invest so much emotional and financial capital in a day that they know is designed to fleece the consumer. More ludicrous still that we persist, despite the fact that everyone - single, attached, or 'it's complicated' - has a terrible time on Valentine's Day.
Whether you are celebrating Valentine's Day or not this year, it's certainly difficult to ignore. Of all the articles that have been written about the event, and we have certainly run our fair share on HuffPost UK, I don't believe there are any as poignant or heart wrenching as our blog from Guantanamo Bay resident Shaker Aamer.
Viagra sales increase by 25% in the week leading up to Valentine's Day. But if we dig a little deeper into the statistics provided by pharmaceutical data provider Wolters Kluwer Pharma Solutions, we unearth a worrying new trend.
In the year or so that I've been an Ambassador for Kick it Out I've seen them reach out to people of all ages, from incredibly challenging socio-economic backgrounds. I've seen them give hope.
Vast majority of people are consuming much more sugar than they should be. And it could be having a silent but deadly long-term effect on your health. I'm not suggesting that eating a few chocolates this Valentine's Day is going to give you heart disease... But perhaps this year, don't laden the person you love with chocolate, but instead a healthier alternative.
What if Valentine's Day, or relationships in general, were a stark reminder of the most painful and distressing events that you ever experienced? What if they triggered a trauma so terrifically challenging that it forever altered your approach to life? Welcome to Valentine's Day, and relationships, for adoptees.
It's 14 February. In Britain it will be Valentine's Day. In 2002, it was the day I arrived in Guantánamo Bay, and the day my youngest child was born - Faris, whom I have never been allowed to touch... I have no doubt justice will prevail and the light of the truth will shine all over the world. What is happening to us and others is a small price for justice, peace, and happiness which will cover the whole world soon. Always, after total darkness, the sun rises again. I hope to see the sun of justice, peace, and happiness with my own eyes. It will be a great day. If I don't get to see that sun, please remember that I have endured all this in the name of Justice.
If you are secure in your relationship and have made a commitment to each other your love, friendship, trust and confidence in your other half should be more important than one day a year when clever mass marketing of cards and double priced flowers hits the shops, adverts and media.
But beyond the polarity of 'proud to be single' vs 'smug married' is more human uncertainty than any other sphere of life. People are unreliable and relationships a gamble, bodies don't work as required when babies are meticulously planned. Being single may be gloriously liberating one day, bleakly lonely the next. This is life.
From our very own Bournemouth to Paris and Mexico, guests can enjoy chocolate breakfasts, cocktails and even chocolate body treatments at these carefully selected establishments.
I'm not saying it isn't a wonderful happy ending: falling passionately in love with someone for the rest of your life, someone who'll forever support you and of whom you'll never tire. But it's the journey which appeals to our imagination, not the destination. The fact 39 per cent of marriages end in divorce provides further evidence for that.