There are more than 140 new cases of prostate cancer every day.
Early detection is vital for successful treatment of the cancer.
The BBC soap is working with Prostate Cancer UK and Macmillan Cancer Support on the new health plot.
The guitarist disclosed he'd been living with stage four metastatic prostate cancer for a number of years last November.
The Midlands Today host has undergone surgery for the “extensive and aggressive” cancer.
Almost one quarter (23%) of men don’t seek medical advice about their health. It's time that changed.
The British star says he hopes to raise awareness about prostate cancer within the Black community.
In fact, 74% don't know what the prostate does.
“Although my current condition is not immediately life-threatening there is no cure.”
The former rugby player, 50, was diagnosed with the disease in February and later underwent an operation to remove his prostate.