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Force India Reveal New Formula 1 Car (PICTURES)

Who Does This Jazzy Motor Belong To?
The Huffington Post UK/PA
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Force India have adopted a "fierce new look" ahead of what co-owner Vijay Mallya is hoping will be their best Formula 1 year yet.

The Silverstone-based marque have revealed a computer-generated image of their new car for the 2014 season, with the single side-on shot showing a revamp to its livery.

Predominantly saffron, green and white in past seasons to reflect the team's Indian roots, the car now possesses a significant splash of black.

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A fierce new look: Force India expect to have their best year in F1

"The VJM07 looks stunning and the new livery reflects the way Sahara Force India is evolving," said Mallya.

"I've always believed our cars have been the most eye-catching, but adding black as a main colour gives us a fierce new look."

The image is a teaser ahead of the team's official launch on the first day of the opening pre-season test in Jerez next Tuesday.

With all teams forced to adapt to one of the biggest rule changes in the sport's history for this year, that has posed significant issues.

Vettel makes it four in a row
F1 Grand Prix of India - Race(01 of20)
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NOIDA, INDIA - OCTOBER 27: Sebastian Vettel of Germany and Infiniti Red Bull Racing crosses the finish line to win the Indian Formula One Grand Prix at Buddh International Circuit on October 27, 2013 in Noida, India. (Photo by Ker Robertson/Getty Images) (credit:Getty Images)
F1 Grand Prix of India - Race(02 of20)
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NOIDA, INDIA - OCTOBER 27: Race winner and 2013 Formula One World Champion Sebastian Vettel (C) of Germany and Infiniti Red Bull Racing celebrates with second placed Nico Rosberg (L) of Germany and Mercedes GP and third placed Romain Grosjean (R) of France and Lotus on the podium following the Indian Formula One Grand Prix at Buddh International Circuit on October 27, 2013 in Noida, India. (Photo by Ker Robertson/Getty Images) (credit:Getty Images)
F1 Grand Prix of India - Race(03 of20)
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NOIDA, INDIA - OCTOBER 27: Race winner and 2013 Formula One World Champion Sebastian Vettel of Germany and Infiniti Red Bull Racing celebrates on the podium following the Indian Formula One Grand Prix at Buddh International Circuit on October 27, 2013 in Noida, India. (Photo by Paul Gilham/Getty Images) (credit:Getty Images)
F1 Grand Prix of India - Race(04 of20)
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NOIDA, INDIA - OCTOBER 27: Race winner and 2013 Formula One World Champion Sebastian Vettel of Germany and Infiniti Red Bull Racing celebrates on the podium following the Indian Formula One Grand Prix at Buddh International Circuit on October 27, 2013 in Noida, India. (Photo by Paul Gilham/Getty Images) (credit:Getty Images)
F1 Grand Prix of India - Race(05 of20)
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NOIDA, INDIA - OCTOBER 27: Race winner and 2013 Formula One World Champion Sebastian Vettel of Germany and Infiniti Red Bull Racing celebrates on the podium following the Indian Formula One Grand Prix at Buddh International Circuit on October 27, 2013 in Noida, India. (Photo by Paul Gilham/Getty Images) (credit:Getty Images)
F1 Grand Prix of India - Race(06 of20)
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NOIDA, INDIA - OCTOBER 27: Race winner and 2013 Formula One World Champion Sebastian Vettel of Germany and Infiniti Red Bull Racing celebrates on the podium following the Indian Formula One Grand Prix at Buddh International Circuit on October 27, 2013 in Noida, India. (Photo by Paul Gilham/Getty Images) (credit:Getty Images)
F1 Grand Prix of India - Race(07 of20)
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NOIDA, INDIA - OCTOBER 27: Race winner and 2013 Formula One World Champion Sebastian Vettel of Germany and Infiniti Red Bull Racing celebrates on the podium following the Indian Formula One Grand Prix at Buddh International Circuit on October 27, 2013 in Noida, India. (Photo by Paul Gilham/Getty Images) (credit:Getty Images)
F1 Grand Prix of India - Race(08 of20)
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NOIDA, INDIA - OCTOBER 27: Race winner and 2013 Formula One World Champion Sebastian Vettel of Germany and Infiniti Red Bull Racing celebrates on the podium following the Indian Formula One Grand Prix at Buddh International Circuit on October 27, 2013 in Noida, India. (Photo by Paul Gilham/Getty Images) (credit:Getty Images)
F1 Grand Prix of India - Race(09 of20)
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NOIDA, INDIA - OCTOBER 27: Race winner and 2013 Formula One World Champion Sebastian Vettel of Germany and Infiniti Red Bull Racing celebrates on the podium following the Indian Formula One Grand Prix at Buddh International Circuit on October 27, 2013 in Noida, India. (Photo by Paul Gilham/Getty Images) (credit:Getty Images)
F1 Grand Prix of India - Race(10 of20)
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NOIDA, INDIA - OCTOBER 27: Race winner and 2013 Formula One World Champion Sebastian Vettel of Germany and Infiniti Red Bull Racing celebrates in front of the crowd on the main straight following the Indian Formula One Grand Prix at Buddh International Circuit on October 27, 2013 in Noida, India. (Photo by Paul Gilham/Getty Images) (credit:Getty Images)
F1 Grand Prix of India - Race(11 of20)
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NOIDA, INDIA - OCTOBER 27: Race winner Sebastian Vettel of Germany and Infiniti Red Bull Racing celebrates his fourth consecutive F1 World Championship following the Indian Formula One Grand Prix at Buddh International Circuit on October 27, 2013 in Noida, India. (Photo by Mark Thompson/Getty Images) (credit:Getty Images)
F1 Grand Prix of India - Race(12 of20)
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NOIDA, INDIA - OCTOBER 27: Race winner Sebastian Vettel of Germany and Infiniti Red Bull Racing celebrates his fourth consecutive F1 World Championship following the Indian Formula One Grand Prix at Buddh International Circuit on October 27, 2013 in Noida, India. (Photo by Mark Thompson/Getty Images) (credit:Getty Images)
F1 Grand Prix of India - Race(13 of20)
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NOIDA, INDIA - OCTOBER 27: Race winner Sebastian Vettel of Germany and Infiniti Red Bull Racing celebrates his fourth consecutive F1 World Championship following the Indian Formula One Grand Prix at Buddh International Circuit on October 27, 2013 in Noida, India. (Photo by Mark Thompson/Getty Images) (credit:Getty Images)
F1 Grand Prix of India - Race(14 of20)
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NOIDA, INDIA - OCTOBER 27: Race winner and 2013 Formula One World Champion Sebastian Vettel of Germany and Infiniti Red Bull Racing celebrates on the podium following the Indian Formula One Grand Prix at Buddh International Circuit on October 27, 2013 in Noida, India. (Photo by Clive Mason/Getty Images) (credit:Getty Images)
F1 Grand Prix of India - Race(15 of20)
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NOIDA, INDIA - OCTOBER 27: Race winner and 2013 Formula One World Champion Sebastian Vettel of Germany and Infiniti Red Bull Racing celebrates with team mates following the Indian Formula One Grand Prix at Buddh International Circuit on October 27, 2013 in Noida, India. (Photo by Paul Gilham/Getty Images) (credit:Getty Images)
F1 Grand Prix of India - Race(16 of20)
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NOIDA, INDIA - OCTOBER 27: Race winner and 2013 Formula One World Champion Sebastian Vettel of Germany and Infiniti Red Bull Racing celebrates with Infiniti Red Bull Racing Chief Technical Officer Adrian Newey on the podium following the Indian Formula One Grand Prix at Buddh International Circuit on October 27, 2013 in Noida, India. (Photo by Clive Mason/Getty Images) (credit:Getty Images)
F1 Grand Prix of India - Race(17 of20)
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NOIDA, INDIA - OCTOBER 27: Race winner and 2013 Formula One World Champion Sebastian Vettel of Germany and Infiniti Red Bull Racing celebrates with team mates following the Indian Formula One Grand Prix at Buddh International Circuit on October 27, 2013 in Noida, India. (Photo by Paul Gilham/Getty Images) (credit:Getty Images)
AUTO-PRIX-IND-F1(18 of20)
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Red Bull driver Sebastian Vettel (L) of Germany sprays his father Norbert Vettel (centre L) as he celebrates with the Red Bull team after winning the Formula One Indian Grand Prix 2013 at the Buddh International circuit in Greater Noida, on the outskirts of New Delhi on October 27, 2013. AFP PHOTO/Indranil MUKHERJEE (Photo credit should read INDRANIL MUKHERJEE/AFP/Getty Images) (credit:Getty Images)
AUTO-PRIX-IND-F1(19 of20)
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Red Bull driver Sebastian Vettel of Germany celebrates with his teammates after winning the Formula One Indian Grand Prix and his fourth successive world title at the Buddh International circuit in Greater Noida on the outskirts of New Delhi on October 27, 2013. AFP PHOTO/MANAN VATSYAYANA (Photo credit should read MANAN VATSYAYANA/AFP/Getty Images) (credit:Getty Images)
AUTO-PRIX-IND-F1-PODIUM(20 of20)
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Red Bull driver Sebastian Vettel of Germany celebrates his victory with champagne with Lotus driver Romain Grosjean of France (C) on the podium after the Formula One Indian Grand Prix 2013 at the Buddh International circuit in Greater Noida on the outskirts of New Delhi October 27, 2013. AFP PHOTO/Prakash SINGH (Photo credit should read PRAKASH SINGH/AFP/Getty Images) (credit:Getty Images)

Significantly, the cars will now be powered by 1.6-litre V6 turbo-charged power units that house the all-new ERS (energy recovery system).

Mallya added: "The new rules have presented us with a huge challenge, but I'm very proud of the approach we have taken and the direction of the technical team.

"It will be fascinating to see how different teams have interpreted the rules and at this stage it's impossible to predict who has done the best job."

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