House Prices Have Become A Ridiculous Game - Even For People Who Can Actually Afford Them

House Prices Have Become A Ludicrous Game And This Infographic Proves It
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Beyond The Ballot is The Huffington Post UK's alternative take on the General Election, taking on the issues too awkward for Westminster. It focuses on the unanswered questions around internet freedom, mental health and housing.

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If you were in any doubt as to how difficult it is to afford to buy your own home, or how much this has changed over the years, this infographic makes the reality plain.

Using ONS data, we've plotted the average house price against the average income of the people who bought them, since the late 80s.

There was once an adage that buying a home would cost around three times your salary, and this really was roughly true for the people who bought houses 30 years ago.

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In 1987, the average house price was £50,000 and the average income of someone who bought a home was £15,000 - only a little above average overall wage of around £13,000. You only had to be slightly more well-off than average to afford to own your own property.

Fast forward to 2014, and those days are gone.

House prices have gone up more than fivefold: the average home sold for £273,305 in 2014, and the average income of someone who bought one was £66,388. That's nearly three times today's average wage, which is around £26,000.

And because the average home is now over four times the average salary of those who can afford to buy, they could well be taking out larger mortgages, or relying on financial assistance from family to be able to buy, suggesting that people are becoming less and less able to buy a home without extra support.

20 shocking facts about private renting
House prices are officially a complete joke(01 of20)
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A staggering 80% of properties in England are unaffordable to a family of renters on average wages looking to buy their first home, Shelter has found. There are just 43 homes in London that the charity classes as genuinely affordable - and that includes house boats and one mobile home. (credit:fazon1 via Getty Images)
Rents are rocketing(02 of20)
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Rental costs in England and Wales have risen 15.2 per cent since the last general election, faster than the rate of inflation, an index from Your Move and Reeds Rains estate agents shows. But - in another blow to those hoping to buy - house prices have risen even faster, at 28% to an average price of £268,000, according to the Office for National Statistics. (credit:Niki van Velden via Getty Images)
And it's not just renters who are suffering...(03 of20)
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It's their friends and family too. An exclusive poll for HuffPost UK found that 19% of people need help from their friends or relatives to pay their rent. (credit:MARIA TOUTOUDAKI via Getty Images)
Renting for life will cost you dearly(04 of20)
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Renting ‘lifers’ will be over half a million pounds worse off than those who buy a home in their twenties, according to Shelter. This reveals the huge financial cost of being priced out of homeownership for a lifetime - a likely fate for many people if the situation we're in continues. In London, the amount you could lose is an even more eye-watering £1.36 million. (credit:Gareth Fuller/PA Wire)
Rent is forcing people cut back on essentials(05 of20)
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Rent is so expensive that two in five private renters (39%) say they have had to cut back on heating because of the cost of rent, while a third (33%) say that they have had to cut back on food, the Generation Rent campaign claimed in 2014. (credit:Jupiterimages via Getty Images)
And it's not just about the money(06 of20)
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Being priced out of homeownership damages more than just your wallet: your wellbeing can suffer too. Shelter research found damaging social and emotional impacts of being unable to buy a home, including feeling unstable or alienated in your career or relationships, or jealous of friends who had help from family to buy a home.

Some people are even put off parenthood because of uncertain housing situations - or risk their children’s wellbeing by not having enough space in a rented home.
(credit:Tara Moore via Getty Images)
Bad landlords are far too common(07 of20)
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The National Landlords Association finds that around 12 or 13 per cent of tenants it surveys say they think they have dealt with a rogue landlord - someone acting in a criminal manner. While it's not a majority, that's over a million, and "far too many" - as the head of the association Richard Lambert admitted to HuffPost UK. (credit:Chris Mellor via Getty Images)
Government policies may be making things worse(08 of20)
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According to housing campaigners, many policies like the Help To Buy ISA, and the Tories's plan to extend the Right To Buy scheme to housing association properties, will simply make things worse, by pushing up house prices while not adding desperately needed homes to the market. (credit:Jupiterimages via Getty Images)
Renters are valuable voters - yet they're being forgotten(09 of20)
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Generation Rent conducted a poll of 1,004 private renters and found that 35% say that they tend to change which party they vote for between different General Elections, making them potential swing voters.

With 11 million people in the private rented sector in England, and most of them saying that renting is the thing they spend the most money on, you'd think that politicians would listen up - but historically little has been done to address private renters' concerns, despite a flurry of promises in the last days of the election campaign.
(credit:Bloomberg via Getty Images)
Only 6 in 10 renters can actually vote(10 of20)
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Private renters are far less able to make their voices heard by politicians because only 63% are registered to vote, compared to 94% of people who own their home, according to the electoral commission. And, as the electoral register is used for credit checks, not being on it could also stop a renter getting a mortgage, if they are ever able to afford buying. (credit:Floresco Images via Getty Images)
The sector is growing too big, too fast(11 of20)
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Private renting is booming – but not in a good way, as there isn't enough good housing for rent. When Shelter started a campaign last year to make 'revenge evictions' illegal (which it succeeded on) the movement was called '9 Million Renters' after the number of renters in the UK. Now, it would have to be renamed '11 million Renters.' (credit:inxti via Getty Images)
They are renting their way into poverty(12 of20)
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The Joseph Rowntree Foundation has predicted that, without action, rents will rise twice as fast as inflation, meaning that by 2040 half of all private renters (currently 6 million people ) would be living in poverty because of the cost of rent.

Private renters’ rights campaigner Heather Kennedy claims she volunteered at a soup kitchen, and found that "about a third of the people there were in private rented [accommodation]."

"It really struck me that the imbalance of power is much worse the lower down you get in the market," she told The Guardian, "so if you are living really at the bottom end of the market, that’s where you’ve got the most exploitative conditions, you’ve got landlords that really have absolutely no respect for the wellbeing of their tenants and it’s all happening completely under the radar.”
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Renting is the biggest route to homelessness(13 of20)
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Being evicted from private renting is now the number one path to homelessness, according to Shelter - mainly because landlords won't renew contracts, or people can't afford their rent. (credit:Christopher Furlong via Getty Images)
Most renters simply don't want to be there(14 of20)
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Most renters don’t want to be renting. Two-thirds of private renters (67%) would rather own their home, while another 10% would prefer to be in social housing, the Generation Rent campaign says. (credit:Gary Burchell via Getty Images)
Things shouldn't be like this(15 of20)
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The private rented sector is housing more and more people that it wasn't designed to cater for - individuals and families who might ordinarily have been in social housing or supported housing. They can be vulnerable and landlords can discriminate against people who are claiming housing benefit. (credit:Cultura/Nick Daly via Getty Images)
Even if it doesn't affect you, it will affect someone you know(16 of20)
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Even if you own a swanky pad, the crisis may be touching you - most of us (57%) say they, or someone they know, is struggling to buy or rent a suitable home, according to the Generation Rent. (credit:Bloomberg via Getty Images)
We could be so happy(17 of20)
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The sad thing is that people could be perfectly happy with renting. A poll for flatshare site Weroom found that 55% of people (and 66% of over 35s) would rather rent than buy a home - if renting offered secure tenancies and affordable rents.

That's a big if, but it makes clear that owning is not something people crave simply for investment purposes, it's also to escape the instability of renting.
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Private renting is used as a plaster for council housing(18 of20)
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Councils are offering landlords cash payments of up to £4,000 to house homeless families, according to The Guardian, as a shortage of council housing forces them to look to the private sector.

The “golden hellos” were seized on by critics of the Tory plans to extend Right To Buy - meaning that there would even fewer council homes for rent when local authorities are clearly already having difficulties housing people.
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Activism has a slow payoff(19 of20)
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We had the biggest ever housing rally in Britain, from the Homes For Britain campaign in March - and while politicians may have noticed the message (build more homes) they didn't really show it.

The next major political announcement was the Conservatives's plant o extend Right To Buy to housing associations, which will increase competition for houses rather than providing more, campaigners say, and united the housing sector in condemnation.
Uncertainty in old age(20 of20)
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With the collapse of pensions, people who own a home may rely on their investment to support them when the retire. But what of the millions priced out of buying?

"We haven't even begun to get into the thought process around if more and more people stay renting privately until they are in their 40s and 50s, what impact that has on their pensions," says Richard Lambert, the CEO of the National Landlords Association.
(credit:Peter Chadwick LRPS via Getty Images)

It was recently revealed that there are just 43 affordable properties in the whole of London which could be bought by families earning a typical wage, according to research from housing charity Shelter.

That figure includes houseboats (selling for up to £165,000) and one mobile home (£125,000).

The analysis showed the 80% of homes in England are completely unaffordable for families, showing how distant the "dream of home ownership" - which politicians on all sides promise to restore - really is.

But there are solutions: If we improve private renting, fewer people would be so desperate to buy.

A roundtable debate for HuffPost UK brought together experts and commentators to discuss how we can encourage politicians to take action to improve life for people in the private rented sector - which houses 11 million people who are unlikely to ever be able to afford their own home.

Discussion led to a set of clear areas for the next government to urgently address:

  • The need to rapidly accelerate Britain’s house building – both for private renting and social housing
  • More funding for local councils to enforce regulations on landlords
  • Better awareness and education for people who become landlords
  • A strategy for the whole housing market – not just piecemeal offers
  • More stability for vulnerable people in the private rented sector

As part of The Huffington Post UK's Beyond The Ballot series we want to know what issues you think aren't getting enough attention in the election campaign. Tweet using the hashtag #BeyondTheBallot to tell us in 140 characters and we'll feature the best contributions