Murder Of Miss Honduras And Her Sister Puts Spotlight On Country's Treatment Of Women

How The Brutal Murder Of This Beauty Queen Is Part Of A Wider Problem In Honduras

The boyfriend of Miss Honduras 2014’s sister has confessed to killing her and the beauty queen in a "jealous rage", Honduran police have announced, putting the spotlight on a nation ravaged by violence against women.

Bodies believed to be 19-year-old Maria Jose Alvarado and her 23-year-old sister, Sofia, were discovered buried near the spa where they disappeared a week earlier while celebrating the boyfriend's birthday.

The brutal murders have highlighted what experts call an alarming trend of violence against women in Central America, fuelled by poverty, domestic violence, street gangs, drug trafficking and a culture of chauvinism.

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Maria Jose Alvardo, aka Miss Honduras, has been found dead

At some point during the night of Nov 13, a heated argument broke out and Plutarco Ruiz pulled a gun, firing first at his girlfriend and then at Alvarado as she tried to flee, police revealed. Alvarado was hit twice in the back.

The dark-haired beauty was to have flown to London Wednesday to compete in the Miss World pageant — the high point of her reign as Miss Honduras.

But their bodies were discovered early Wednesday after Ruiz led investigators to the remote gravesite where he and an alleged accomplice buried them in a mountainous area of Santa Barbara, about 240 miles west of the Honduran capital, Tegucigalpa.

"We had her gown ready and her traditional dress costumes," said television personality Salvador Nasrallah, who employed Alvarado as a model on his TV game show, X-O Da Dinero.

"This is not a crime of passion; this is machismo," added Nasrallah, a former presidential candidate.

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According to a report by the United Nations, murders of women and girls in Honduras increased by 263% between 2005 and 2013. The country has the highest murder rate in the world for a country not at war, with an estimated 90 to 95 killings per 100,000 people.

In a statement sent to the Huffington Post UK, Nia, a charity a dedicated to stopping violence against women and children, said The Miss World competition is part of the problem.

"Men’s violence against women is a cause and consequence of sex inequality between women and men.

"We need to make the connections between the objectification of women and violence against women. While women are seen and judged as decorative objects judged by sexist beauty standards and simultaneously as men's possessions, women and men can never be equal; and as long as we have sex inequality, we will have male violence against women."

"Violence against women is a huge problem in Honduras," Adriana Beltran, a senior associate at the Washington Office on Latin America added.

"A lot of girls die this way, but because they're not famous, it doesn't get the attention and the crimes go unpunished," Nasrallah said.

STORY CONTINUES BELOW

Miss Honduras Maria Jose Alvarado
(01 of11)
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National Police agents detain Aris Valentin Maldonado, who is suspect in the kidnapping of Miss Honduras Maria Jose Alvarado, in Santa Barbara, 200 kms north of Tegucigalpa, on November 18, 2014. Alvarado, 19, and her sister Sofia Trinidad disappeared on November 13th outside of Santa Barbara after a birthday party at a local resort, only days before she was to compete in the Miss World contest. AFP PHOTO/STR (Photo credit should read STR/AFP/Getty Images) (credit:STR via Getty Images)
(02 of11)
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National Police agents detain Aris Valentin Maldonado (R), a suspect in the kidnapping of Miss Honduras Maria Jose Alvarado, in Santa Barbara, 200 kms north of Tegucigalpa, on November 18, 2014. Alvarado, 19, and her sister Sofia Trinidad disappeared on November 13th outside of Santa Barbara after a birthday party at a local resort, only days before she was to compete in the Miss World contest. AFP PHOTO/STR (Photo credit should read STR/AFP/Getty Images) (credit:STR via Getty Images)
(03 of11)
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National Police agents escort Plutarco Antonio Ruiz, the boyfriend of Miss Honduras Maria Jose Alvarado's sister, in Santa Barbara, 200 kms north of Tegucigalpa, on November 18, 2014. Antonio Ruiz is now being held as a central figure in the kidnapping of Alvarado, 19, and her sister Sofia Trinidad, who disappeared November 13th outside Santa Barbara after a birthday party at a local resort, only days before she was to compete in the Miss World contest. AFP PHOTO/STR (Photo credit should read STR/AFP/Getty Images) (credit:STR via Getty Images)
(04 of11)
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National Police agents escort Plutarco Antonio Ruiz (2nd-L), the boyfriend of Miss Honduras Maria Jose Alvarado's sister, in Santa Barbara, 200 kms north of Tegucigalpa, on November 18, 2014. Antonio Ruiz is now being held as a central figure in the kidnapping of Alvarado, 19, and her sister Sofia Trinidad, who disappeared November 13th outside Santa Barbara after a birthday party at a local resort, only days before she was to compete in the Miss World contest. AFP PHOTO/STR (Photo credit should read STR/AFP/Getty Images) (credit:STR via Getty Images)
(05 of11)
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In this April 26, 2014 photo, Maria Jose Alvarado is crowned the new Miss Honduras in San Pedro, Sula, Honduras. Alvarado, and her sister Sofia disappeared after attending a birthday party in Western Honduras on Thursday Nov. 13, but authorities were not notified until the weekend. The 19-year-old beauty queen was expected to attend the Miss World pageant in Britain this December. (AP Photo) (credit:ASSOCIATED PRESS)
(06 of11)
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People demand the freeing of Miss Honduras Maria Jose Alvarado on November 18, 2014 in Santa Barbara, 200 kms north of Tegucigalpa. Officials arrested a suspect in the disappearance of the reigning Miss Honduras, whose sister's boyfriend is now also being held as a central figure in the kidnapping. Alvarado, 19, and her sister Sofia Trinidad disappeared on November 13th outside of Santa Barbara after a birthday party at a local resort, only days before she was to compete in the Miss World contest. AFP PHOTO/STR (Photo credit should read STR/AFP/Getty Images) (credit:STR via Getty Images)
(07 of11)
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(FILES) Undated picture taken in San Pedro Sula of Maria Jose Alvarado (R), Miss Honduras World, whose body and her sister's were found on November 19, 2014 one week after both siblings had been abducted. The bodies of Maria Jose Alvarado, 19, and her sister Sofia Trinidad Hernandez were found on the banks of a river in the west of Honduras on November 19, 2014 and their presumed killer was arrested, police reported AFP PHOTO/STR MAXIMUM QUALITY AVAILABLE (Photo credit should read STR/AFP/Getty Images) (credit:STR via Getty Images)
(08 of11)
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People demand the freeing of Miss Honduras Maria Jose Alvarado on November 18, 2014 in Santa Barbara, 200 kms north of Tegucigalpa. Officials arrested a suspect in the disappearance of the reigning Miss Honduras, whose sister's boyfriend is now also being held as a central figure in the kidnapping. Alvarado, 19, and her sister Sofia Trinidad disappeared on November 13th outside of Santa Barbara after a birthday party at a local resort, only days before she was to compete in the Miss World contest. AFP PHOTO/STR (Photo credit should read STR/AFP/Getty Images) (credit:STR via Getty Images)
(09 of11)
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People demand the freeing of Miss Honduras Maria Jose Alvarado on November 18, 2014 in Santa Barbara, 200 kms north of Tegucigalpa. Officials arrested a suspect in the disappearance of the reigning Miss Honduras, whose sister's boyfriend is now also being held as a central figure in the kidnapping. Alvarado, 19, and her sister Sofia Trinidad disappeared on November 13th outside of Santa Barbara after a birthday party at a local resort, only days before she was to compete in the Miss World contest. AFP PHOTO/STR (Photo credit should read STR/AFP/Getty Images) (credit:STR via Getty Images)
(10 of11)
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(FILES): This recent undated file photo shows Maria Jose Alvarado, Miss Honduras World 2014, , who police in Tegucigalpa have confirmed is missing November 16, 2014. Maria Jose and one of her sisters identified as Sofia Trinidad Alvarado have not been seen since November 13th after attending a birthday party celebrated in the department of Santa Barbara in northern Honduras. Once a model in a local television show, Maria Jose was chosen Miss Honduras World 2014 in April. AFP PHOTO/STR (Photo credit should read STR/AFP/Getty Images) (credit:STR via Getty Images)
(11 of11)
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(FILES): This recent undated file photo shows Maria Jose Alvarado, Miss Honduras World 2014, , who police in Tegucigalpa have confirmed is missing November 16, 2014. Maria Jose and one of her sisters identified as Sofia Trinidad Alvarado have not been seen since November 13th after attending a birthday party celebrated in the department of Santa Barbara in northern Honduras. Once a model in a local television show, Maria Jose was chosen Miss Honduras World 2014 in April. AFP PHOTO/STR (Photo credit should read STR/AFP/Getty Images) (credit:STR via Getty Images)

Honduras pageant organiser Eduardo Zablah has said the country will not compete this year because of the tragic death of Alvarado, who according to her pageant profile played volleyball and soccer and wanted to be a diplomat after graduating university.

Beauty pageants are popular in Latin America, where the winners are viewed as celebrities and often go on to become entertainers.

But those who knew Alvarado, who was crowned in April, said she was not caught up in the celebrity of her position. She would go around town in jeans with her hair up and without makeup, Nasrallah said, though she did face some unwanted harassment and had to change her cell number recently.

"When Maria Jose won the pageant, she didn't think it was that important. I just wanted her to be happy," her mother said.