Harvey Nichols Christmas Advert Has People Buying Presents For Themselves (PICTURES, VIDEO)

LOOK: Harvey Nichols Tries Different Christmas Advert

At least it makes a change from the sickly tone of its rivals' efforts.

Posh department store Harvey Nichols has unveiled its new Christmas advert, with the theme of 'sorry, I spent it on myself'.

Rather than urging customers to treat their loved ones to presents, the campaign suggests they treat themselves instead.

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Dismayed relatives are shown unwrapping parcels containing paperclips and elastic bands.

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