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'The Apprentice' Episode 2: Teams Get Into A Lather When Tasked With Creating A Brand New Shampoo

APPRENTICE 2: One Episode In, And The Clothes Are Off
Caroline Frost
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Well, it's taken nearly two whole episodes of 'The Apprentice', and it's time for the clothes to come off - all in the name of winning the task.

It's fair enough. Lord Sugar challenges both teams - reverted to boys versus girls - to create and market a brand new shampoo, which obviously means a telegenic young man being directed to wash his hair, in his pants, for the cameras.

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This swap back prompts some strange reactions from team members, including's Elle's below-the-belt remark that it's good that Brett is back with the boys "coz he's bald".

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Girls project manager Aisha says, "I just want to say if anybody’s not productive in this team at the end of the day and we lose, they’ll be coming in the boardroom with me, I don’t care." That's them told

Once the candidates have sat through the requisite brainstorming sessions to decide on a name and target audience, they must design the packaging and produce a digital billboard along with a 30-second TV advert.

Mergim's makes a valuable contribution to his team at this stage, "My idea is sexiness."

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The boys ponder on Mergim's big idea

When all these elements of the product are complete, they face the hair-raising task of pitching their shampoo to a leading panel of industry experts, specifically highlighting the the shampoo's unique cactus seed oil. The team who does best wins the task.

While Ruth steps up to star in the girls' ad, it is David who must act out exactly what he wants from his model in the boys' effort, with some bizarre results.

There are 17 candidates left, following Dan's swift departure in last night's debut episode. Surprisingly, despite the humiliation of being the first to leave the boardroom, the fragrance company manager told HuffPostUK he wasn't that upset, and why...

The Apprentice 2015: Celebrity Lookalikes
Aisha Kasim(01 of36)
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Age: 26Business inspiration: Victoria BeckhamSample quote: "Pressure makes diamonds. It's something I respond well to, I think it's go hard or go home." (credit:Jim Marks/Boundless)
This is going to be easy... Rebecca Ferguson(02 of36)
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April Jackson(03 of36)
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Age: 26Business inspiration: Skinny Girl Cocktails' Bethenny FrankelSample quote: "I'm Jamaican. We come first, we win on the track and we will win in the boardroom." (credit:Jim Marks/Boundless)
Imagine Leona Lewis unsmiling... in a board meeting(04 of36)
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Brett Butler-Smythe(05 of36)
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Age: 28Sample quote: "I pride myself on not having any negative or bad traits about myself, they're all good, they're all positive." (credit:Jim Marks/Boundless)
Brett shares the piercing gaze of Good Cop actor Mark Womack(06 of36)
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Charleine Wain(07 of36)
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Age 31:Sample quote: "I would describe myself as very determined, ambitious, and I always want to show that women can succeed in business." (credit:Jim Marks/Boundless)
Mamma Mia, it's uncanny... Amanda Seyfried(08 of36)
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Dan Callaghan(09 of36)
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Age: 23Business inspiration: Amazon's Jeff BezosSample quote: "I'm just a generally all round quite entertaining person, I think. A lot of people laugh at me." (credit:Jim Marks/Boundless)
Will Dan be toasting victory like (a young) Shane Ritchie?(10 of36)
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David Stevenson(11 of36)
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Age: 25Business inspiration: Elon MuskSample quote: "Me and Lord Sugar will work together because you've got age and beauty and those two go hand in hand all the time. Sugar's got the age and I certainly am beautiful." (credit:Jim Marks/Boundless)
Strictly speaking, not identical, but the same baby face as Jay McGuinness(12 of36)
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Elle Stevenson(13 of36)
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Age: 21Business inspiration: Taylor SwiftSample quote: "I hate anything mediocre - I can't be middle. I hate being the person that comes second... I've never been the person that comes second. I'd rather be the one who fell over at the start of the race and never make it to the finish line." (credit:Jim Marks/Boundless)
Imagine Nigella unsmiling... (14 of36)
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Gary Poulton(15 of36)
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Age: 34Sample quote: "I look like the nice, easy going, laidback Brummie but once I start doing my business, people know I'm the real deal." (credit:Jim Marks/Boundless)
Is Gary as funky as hitmeister Mark Ronson?(16 of36)
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Jenny Garbis(17 of36)
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Age: 23Business inspiration: Emma Watson's 'He For She' campaignSample quote: "You will see my name in lights - Jenny Garbis, don't forget that. That's going to be a global name. That's going to be an entrepreneur everyone looks up to." (credit:Jim Marks/Boundless)
As long as Lord Sugar doesn't have cold feet about Jenny... ho ho ho(18 of36)
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Joseph Valente(19 of36)
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Age: 25Role model: Hugh HefnerSample quote: "I am the definition of success, I'm a godfather of business and I'm here to make Lord Sugar a lot of money." (credit:Jim Marks/Boundless)
If in doubt, Joseph, cry! It worked so well for Rylan(20 of36)
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Mergim Butaja(21 of36)
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Age: 23Sample quote: "Why am I a worthy business partner for Lord Sugar? I'd be a challenge to him. Everyone he's met probably sucks up to him. I won't. I'll tell him like it is." (credit:Jim Marks/Boundless)
TV's Rav Wilding(22 of36)
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Natalie Dean(23 of36)
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Age: 25Business inspiration: Liv Garfield, the CEO of Severn TrentSample quote: "If I set my mind to something, I won't quit until I have done it." (credit:Jim Marks/Boundless)
Girl meets Girl, everyone's favourite Jordie lass Denise Welsh(24 of36)
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Sam Curry(25 of36)
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Age: 23Business inspiration: Richard BransonSample quote: "I'm an interesting mix between happy go lucky and adventurous and then quite logical and sensible. It's a strange combination." (credit:Jim Marks/Boundless)
Can't go on looking like(ish) David Tennant... (26 of36)
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Richard Woods(27 of36)
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Age: 31Business inspiration: Richard BransonSample quote: "I'm a Swiss army knife of bouncy skills, business skills, enthusiasm, I've got everything highly-tuned and highly-chiselled." (credit:Jim Marks/Boundless)
Hopefully better luck than England rugby captain Chris Robshaw(28 of36)
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Ruth Whiteley(29 of36)
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Age: 47Sample quote: "Lord Sugar might think I'm a bit gushing, he might find me over-zealous, but I think he'll think I'm great." (credit:Jim Marks/Boundless)
And Grayson Perry thought he was a one-off?(30 of36)
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Scott Saunders(31 of36)
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Age: 27Sample quote: "People do say to me they've never met anyone like me." (credit:Jim Marks/Boundless)
Add a few (thousand) pounds, and it's Dwayne 'The Rock' Johnson(32 of36)
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Selina Waterman-Smith(33 of36)
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Age: 31Sample quote: "I am strong-minded; I do like to be the leader." (credit:Jim Marks/Boundless)
Billboard Queen Meghan Trainor(34 of36)
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Vana Koutsomitis(35 of36)
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Age: 27Business inspiration: Ashton KutcherSample quote: "I believe this is a marathon and if you have stamina and if you do things with integrity, morals and direction, you can get where you want to go." (credit:Jim Marks/Boundless)
Add a few pompoms, and she's the spitting image of Miss Price!(36 of36)
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