Lorraine Kelly was criticised for her interview with Zara Holland
ITV
The Miss Great Britain winner was stripped of her title after her frisson with Alex last week, sparking a backlash from fans who branded the pageant organisation 'outdated' and launched a petition for her to be reinstated.
As Zara told Lorraine of her regret of sleeping with Alex and letting her mother down, the presenter chimed in: "The thing is, the premise of the show, you know that before you go in - you know what it's about. What... what were you thinking? Did you just forget that it was on the telly? Were you in this little bubble...?"
Lorraine also made a quip when Zara denied Miss GB bosses had agreed she could appear on 'Love Island' as long as she did not have sex.
"They obviously thought, 'We don't need to put that in there'," the host said.
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Zara claimed having sex on TV was her "biggest mistake ever"
ITV
Lorraine's line of questioning certainly raised eyebrows on Twitter, with many unhappy she was making Zara feel ashamed about having sex.
Lorraine did seem more sympathetic to Zara after the show came off air, offering her some words of advice on Twitter:
During the interview, Zara claimed her dalliance with Alex was her "biggest ever mistake", explaining that she was feeling very down in the villa on the day it happened.
"We had a challenge... and the new boys got to rate everyone in order of which was the hottest girl and how much banter there was in the group, and I was the fourth fittest girl and I didn't apparently have much banter," she said.
"And I started to think, 'oh no am I not that fun or am I not that pretty', it's sort of everything that day contributed to it."
She added: "I'm not making an excuse, I know I'm my own person and I made that decision, but literally it was in the moment and it was the biggest mistake ever."
'Lorraine' airs weekdays at 8.30 on ITV.
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'Love Island' Contestants 2016
The 2016 'Love Islanders'(01 of12)
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Scott Thomas(02 of12)
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Scott, 27, is an entrepreneur and club promoter from Manchester and has been single for six years. He is the brother of 'Coronation Street' star Ryan (Jason Grimshaw), and 'Emmerdale' star Adam (Adam Barton). He says: "They support me, but I want to do this on my own. I've been brought up with it so I'm prepared in a way, but it's my turn now. It doesn't scare me, that side of things." (credit:ITV)
Cara De La Hoyde(03 of12)
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Cara, 25, is an international circus performer from Kent and has been single for ten months.She says: "I was on 'First Dates' a couple of years ago. He paid for the dinner which was alright, but he loved himself." (credit:ITV)
Daniel Lukakis(04 of12)
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Daniel, 23, trained as an osteopath and physiotherapist and is now a model. He’s from London and has been single for a year. He says: "I was scouted by David Gandy. I was in the gym, and saw him, and I'd followed his career for a very long time so we had a chat and he put me in touch with his agent, who signed me." (credit:ITV)
Sophie Gradon(05 of12)
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Sophie, 30, is a marketing manager from Newcastle and has been single for seven months. She says: "I used to date Danny Cipriani. Suddenly I was in the papers being called a 'Kelly Brook lookalike', which is nice, as she's stunning!" (credit:ITV)
Javi Shephard(06 of12)
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Javi, 27, is a Surveyor from York and has been single for seven months.He says: "She has to be perfect! She has to be intelligent, athletic and healthy, and just have something about her. She should just be fun. I want a girl with good energy, who makes me happy." (credit:ITV)
Zara Holland(07 of12)
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Zara, 20, is the current Miss Great Britain. She’s from Hull and has been single for two years. She says: "I do like tall, dark and handsome. I like a guy to have nice dress sense. I'd love it if he turned up in a blazer and a baby blue shirt! Not that I'm being picky or anything…" (credit:ITV)
Nathan Massey(08 of12)
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Nathan, 24, is a carpenter from Essex and has been single for seven months. He says: "I knock around with a few of the TOWIE lot - Tommy Mallett's one of my best mates." (credit:ITV)
Malin Andersson(09 of12)
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Malin, 23, is a make up artist from Bedford and has been single for two months.She says: "I was on 'Take Me Out' about four years ago, but I didn't get a date. I think I was too fussy. I kept turning my light off!" (credit:ITV)
Rykard Jenkins(10 of12)
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Rykard, 25, is a personal trainer from Kent and has been single for five months. He says: "I hate it when all girls talk about is how many followers they've got on Twitter. Life's about so much more than that." (credit:ITV)
Olivia Buckland(11 of12)
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Olivia, 22, is a sales executive from Essex and has been single for eight months. She says: "I like a guy with tattoos, messy hair, and muscles. And I like a guy with confidence." (credit:ITV)
Tom Powell(12 of12)
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Tom, 24, is a barman and fitness instructor from Wales and has been single since Christmas.He says: "I talk to my granddad about my love life. He's my hero. He taught me everything he knows. He's with my nan and they're very happy, so he must be doing something right." (credit:ITV)